Introduction: Culture assests of typesetting, functions and use in areas of typography

Microtypography: reading operation, readability and space in lettering: technical terms and types of type, record type, measuring systems and rules of typesetting: typographical manuals

History of type und type characterization: History and classification of type, type characterization and selection for various targets of communication.

Macrotypography: all forms of arrangement: format, proportion and print space, Typographical grid and layout systems for various forms of media, typography and digital media.

Technical prerequisites of the various types of media and the effect of typography, design tendencies, user interests and readability, typographical and navigational structures, typography in the context of

corporate design

Conceptualization and implementation of a document, of which measures of quality in typographical, symbolic and content aspects are properly set – as a conceptual basis for future project work